Sweater On-Demand Car Care App

Overview

Sweater transforms the traditional car wash experience into a fully digital service that allows customers to book professional car care wherever they are. Whether users need a one-time wash or recurring subscription packages, the platform makes scheduling and managing services effortless.

The experience covers the complete customer journey from onboarding and location selection to service discovery, package subscriptions, appointment scheduling, secure payments, and booking management.

Today, Sweater serves more than 750,000 users and has successfully completed over 2 million car washes across Saudi Arabia, making it one of the country's largest digital car care platforms.

Challenge

Traditional car wash experiences require customers to drive, wait in queues, and spend valuable time on routine maintenance.

The challenge was to simplify a complex service ecosystem that includes multiple service categories, subscription plans, scheduling, saved locations, recurring bookings, and real-time availability all while keeping the experience intuitive for both new and returning customers.

The product also needed to support rapid business growth without increasing interface complexity.

Solution

• Designed a frictionless onboarding and authentication flow using phone number verification to reduce first-time user friction.

• Created a location-first booking experience that allows users to instantly request services at home, work, or any saved address.

• Built a scalable home experience highlighting subscription packages, seasonal offers, and on-demand services.

• Simplified service discovery with visual service cards, transparent pricing, and clear package comparisons.

• Designed an end-to-end booking journey covering scheduling, optional add-ons, payment, and booking confirmation.

• Developed reusable UI patterns and scalable design components to support future product expansion and continuous feature releases.